Author Archive for Lee Mckenna – Page 2

Investing In A Business

Tuesday, May 31st, 2011

Investing in a business online can be one of the smartest things you can ever do and even better if your selling information and heres why. Well first off lets take a look at why a online business is far better than your normal brick and mortar business.

When your investing in a business online your not tide up having to stand behind a counter all day long waiting to serve customers when they walk in the door. Because your websites does the selling for you that means you can be doing anything else and still getting paid. Things like…

Eating, Sleeping, On holiday, Playing golf (or any other sport you like), Or spending time with loved ones. So as you can see a online business also gives you something better than money. It gives you time freedom which is what most people are really looking for in life. Before the internet was around it was very hard for the normal average joe to get time freedom so easily.

But if time freedom is what you really want then when investing your time in setting up a business online I would highly recommend that you look at selling information products. WHY? Because 1. Thats what people come online for 99% of the time for information and 2. Its easier for you because all you have to do once you make a sale is send your customer to a download page were they can download that e-book or audio or video training.

This means you have even more time freedom because you don’t even have to go to the post office to ship out any physical products. So when investing in a business online make sure you have a good thing about weather you could sell information products. If you can then I would seriously consider it because its a real time saver and its more convenient for your customers to because they get what they paid for instantly.

I hope this blog post helps and I hope its give you a few ideas for your new online business.

Reinvesting Your Profit Is Important

Thursday, May 26th, 2011

In this blog post I want to talk a bit about how important it is to reinvest your profit into your business. When I first started my online business I was so excited when some money come in I would go out and buy a car or I would go out and buy a new wardrobe of designer cloths or just waste it on things I didn’t really need.

The attitude I had was this. I would think to myself its ok more money will come in next month and I was right but looking back I was doing myself no favors. Let me explain. You see to make money online you need a email list to sell to and what I had done is built an email list very slowly over the years when trying to figure out how to make money online.

The thing was when I was building that email list because I was still a newbie I didn’t know how to really make money from this list of 5,000 which is what I had at the time. Thankfully after 2 years I come across a system and my list loved it and I finally started to make good money with this small list of 5,000 but I was not building this list fast.

What I should have been doing is learning PPC and putting a % of my profit back into building my list faster so I had more people to sell this new system to but I didn’t. Instead I wasted the money on fancy cars and cloths and going out enjoying myself going on holidays and not thinking about what would happen when that list becomes useless because I’ve sold to everyone on it.

You see there is only so many people you can sell to on one list and you need to continuously bring in more leads onto your email list if you want to make life long income. It wasn’t until the list become nonresponsive because I had sold so many copies of the same product that I started thinking DAM I should have reinvested some of my profit and built this list even bigger.

But in a way I’m glad it happened because you learn from your mistakes and I hope you read this and learn from my mistake. Always reinvest your profit back into your online business to bring in more leads.

When it comes to getting traffic and helping my customers I never leave anything out. I just tell you what works for me so you can go out and do the same unlike some of the so called gurus who promises to show you how to get tones of traffic with this super underground push button software which turns out to be an article spinner which is useless and will actually do more harm than good.

I’m serious when I say this ==>> This free post your reading right now is worth more to you than most of the clickbank products you will go out and buy for $97 + which promises to teach you how to get traffic to your sites. So if you want traffic and you want to find out how to get if free of charge then keep reading.

Now the traffic I’m going to show you how to get is in the Internet Marketing niche but I’m sure if you look around you can do this for any market. So what kind of traffic are we talking about here? Well its called solo ad’s. So what is a solo ad? Well its basically email traffic and this is how it works. You go out and find someone in your niche market who has already sent lots of targeted traffic to there website and more importantly you find someone who had built an email list with this targeted traffic.

What you can then do is pay that marketer to send an email out to his/her email list telling his/her customers about your website and what you have to offer. You will have to try and offer some good value to make it worth while for your Joint Venture partner to want to send out your information and website to his/her full email list.

Doing solo ads like this can send you a flood of highly targeted traffic overnight which can mean big money for you when you come to sell your products and services to them people you capture onto your mailing list. The best place that I know of and a safe place were you know you can work with trusted people to buy solo ads from is over at safe-swaps.com you will have to sign up for an account which is around $25 a month but as you will see its worth every penny if your serious about getting targeted traffic in the money making niche market.

On safe-swaps.com you can not only buy solo ads but if you also have your own email list you can do what is called aadswaps. So what is a adswap? Well its the same kind of traffic as what you would get when buying a solo ad but you don’t have to pay any money. Instead what you can do is login to safe-swaps and find other internet marketers with list sizes similar to yours and you both send out each others information and website links via email blasts.

As you can see this way of getting traffic is free and because the traffic is so targeted you really can’t go wrong.

So there you have it one of my best ways to get traffic and I’m giving you it totally free of charge just for reading my blog today. Just to finnish of I do have a word of warning. Doing adswaps can be a really good way of getting quality targeted traffic a but you can over do this. Remember you will also have to send out to your email list when doing adswaps and if you do to many swaps you can come across like a spammer to your email list and thats the last thing you want.

Pick your adswapping partners very carefully and make sure its a good fit for your email list. Always carefully read your JV’s email and check the subject lines before blasting out to your email list. I recommend only doing around 10 adswaps per month this way you will not come across as a spammer and more importantly you will have space and time for your own promotions. You still need to make money yourself right?

But the good news is you can buy solo ads all day long till your blue in the face, the more the better I say and its a fantastic way to get quality targeted traffic and over  safe-swaps.com its very cheap and safe. Why is it safe over at safe-swaps? Well over at safe-swaps it works a bit like eBay were you leave feedback after you have received a adswap or a solo ad and because no one wants bad feedback you always get the desired response. In other words you never get ripped off and you get the traffic you pay for.

Well 99% if the time and if you don’t just leave negative feedback so we can get rid of the bad apples on the site.

I hope you enjoyed this free post about one of my very best ways to get targeted traffic to my websites for my online businesses.

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